Product Introduction
The visual direction focuses on presenting the machine as a premium and reliable solution for creating frozen glass presentations in bars, restaurants, and event venues.
Usage & Experience
The catalog visuals were designed to emphasize the sensory experience of frozen glassware, supporting the product’s value through lifestyle and usage-focused imagery.
Promotional Visuals
Promotional layouts were created to communicate key benefits and use cases, combining product photography with bold typography and atmospheric visuals.
This project reflects a product-focused design approach that combines digital catalog layout, visual storytelling, and promotional design to support brand communication and product awareness.
Typography
A bold and modern typographic approach was used to ensure clarity and visual impact across digital catalog and promotional materials.
